Real results for data-driven teams

“A standard partner in the paid ad world is just going to go into the platform and post the content and say some prayers. With Onward, data is the central glue that allows us all to see what’s working, see what’s not, and quickly iterate on doubling down on what’s working.”

"When you hire Onward you get expertise, you get project management, you get execution and media buying, you get engineer, you get a small scrappy team of digital marketers."

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"Media agencies, that world is broken... So a media agency they charge you on X percent based on how much they spend... you’re paying these gigantic monthly fees and you’re rewarding them for essentially turning up the volume and performing the same activities."

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"Previous to Onward, we tried a bunch of different agencies... but I would go back to my tried and true, which was a single Google sheet with 100 tabs... but in this world it was, what if I saw this customer data, combine with this transactional data, combine with this marketing data."

"I'm up at 1:30 in the mroning trying to get answers on data, and in my Slack are 2-3 people from Onward... And they're matching that hustle... I've never had that in a data partner."

“Working with Onward has been a game changer. They took messy, inconsistent data and turned it into actionable insights our leadership can use immediately — changing how we operate and how we communicate value to customers.”

"Media agencies, that world is broken... So a media agency they charge you on X percent based on how much they spend... you’re paying these gigantic monthly fees and you’re rewarding them for essentially turning up the volume and performing the same activities."

"For me, not having to spend time and mental effort on checking work, explaining how connections get made, making sure the attribution windows are the same, has saved me a ton of time and helped us put our best foot forward with clients."

"Data visualization for me is a key piece of the offering as a fractional executive. To be able to talk to a CEO, marketing manager, the board or investors, and show them visually what's going on in a clear way is very important. To have Onward as a partner in creating those visualizations and being a thought partner with me has been super valuable."

“Some of the previous agencies we worked with, we didn't have any real time insight. We had some of our own internal dashboards, but it was mostly just a slideshow that they would walk us through once a week. The dashboard is really helpful because Onward and their team have made that the single source of truth, and it can pull from all the different metrics as needed.”

“Our team used to juggle multiple tools, dashboards, and reports. Now, with Onward, our internal reports and meetings are built with logic from their dashboards, simplifying everything and letting us go way deeper.”

"If I got my way at the beginning, I would have wanted them to dive into performance marketing initiatives...

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...but we're not in a world where we're going to charge you on X percent of ad spend, we're just going to find ways to spend more dollars. Beginning the relationship there... opened up this space of trust."